How to build a Travel Event Directory

Lucy Allen

November 24, 2023

November 24, 2023

Embarking on the journey of creating a travel event directory can be an exhilarating venture for any enthusiast looking to dive into the confluence of exploration and community. As the world continuously shrinks through the lens of connectivity, the appetite for discovering new experiences and events only grows. A travel event directory serves as a crucial compass for adventurers and culture seekers alike, pointing them toward the festivities, hidden gems, and once-in-a-lifetime gatherings that could easily slip through the cracks of a standard travel itinerary.

Whether the goal is to foster a tight-knit community of globetrotters or to cater to the wanderlust of the casual traveler, building a directory demands a strategic approach. This essay will explore the nuances of putting together an effective travel event directory that is not only rich in content but also easy to navigate, engaging, and SEO-friendly, thus ensuring that it reaches the audience it deserves. With the right assortment of tools and insights, such a directory can not only survive but thrive in the ever-expanding digital ecosystem of travel resources.

In the realm of travel and events, the synergy of the two industries often heralds a lucrative opportunity for entrepreneurs and developers. When it comes to building a travel event directory, understanding the broader landscape is key to grounding one's approach in the potential for success.

Taking a glance at industry statistics, it's enlightening to note that according to the Events Industry Council, the global business events sector contributed more than $1.5 trillion to the GDP in 2017. This impressive figure underscores the sheer magnitude and economic impact of the events industry, including travel-related gatherings.

Moreover, with the travel industry's rebound post-pandemic restrictions, there's an observable escalation in the demand for centralized event information. Another statistic to consider is from a survey by the U.S. Travel Association indicating travel for meetings and events accounted for nearly $330 billion of total travel spending in the United States in 2019. These numbers not only validate the vibrancy of the events and travel space but also project a promising trajectory for growth and development.

As consumers yearn for more curated experiences and easier access to event information, a travel event directory positions itself as an invaluable resource. By tapping into this growing market and crafting a platform that serves the increasing number of travelers seeking organized event data, entrepreneurs can connect dots between destinations, experiences, and accessibility, laying the groundwork for a successful travel event directory.

Embarking on creating a travel event directory can be an exciting endeavor that connects adventurers to the vibrant tapestry of global events, blending the allure of travel with the charisma of local festivities. These directories serve as invaluable resources for travelers seeking to enrich their itineraries with experiences that resonate with local culture and festivity. The charm of such a venture isn’t just in the immersive experiences catalogued for travelers, but also in the potential for organizers to showcase their events to a wider, travel-eager audience.

Against the backdrop of a recovering travel industry, consider this point: according to Statista, the online travel bookings segment is projected to reach US$817 billion in 2023. This figure underscores a rapidly expanding digital marketplace where users not only look for flights and accommodations but also for activities and events to complete their journey's experience. Additionally, Phocuswright research indicates that 80% of tour and activity bookings will be made online by 2025.

This continuing drift towards online bookings spells an auspicious time for a travel event directory, as an increasingly connected audience looks to streamline their travel planning process. It presents a ripe opportunity for entrepreneurs to bridge the gap between event organizers and travelers, offering an organized, searchable platform that caters to the curiosity and convenience of the modern globetrotter.

Navigating the technical aspects of constructing a travel event directory can be akin to assembling a complex puzzle. Each piece, from website architecture to payment processing, needs to fit together seamlessly to create a user-friendly and efficient platform. Payment processing, in particular, is a crucial component that demands careful consideration.

For starters, as an organizer, ensuring that the payment system is secure is non-negotiable; travelers and event-goers are entrusting you with their financial information, and a breach could be catastrophic for your reputation. Furthermore, the system should be versatile enough to handle various currencies and payment methods, catering to a global audience.

Think about the ease of transactions — the simpler and faster the checkout process, the lower the likelihood of abandoned carts. On the user side, the idea is to minimize friction in the payment experience, avoiding any potential hiccups that could deter a final sale. Integrations are another crucial consideration. Your payment systems should communicate smoothly with other components of your directory, such as event listings, booking confirmations, and user accounts. This interoperability can enhance user experience, providing a smooth journey from discovering an event to completing the transaction.

Of course, in discussing payment processing, it’s also essential to be mindful of the financial nuances such as transaction fees, tax considerations, and the potential need for issuing refunds. The right setup will not only accommodate these aspects but also provide insights through analytics, helping you understand purchasing patterns and refine your directory offerings accordingly.

In choosing a payment system, consider the long term. As your directory grows, your system should be scalable, capable of handling an increasing volume of transactions without a drop in performance. It’s about creating a solid foundation that supports not just today’s transactions but also tomorrow’s growth.

In wrapping up our practical exploration of building a Travel Event Directory, it's important to address the considerations of cost and time, two critical factors for any business venture. Based on our internal data, the average up-front monetary cost of launching a platform fitting this description is roughly $35,000, with an expected time commitment of 8 months to fully operationalize. These figures, while standard, are a significant investment for any entrepreneur or business.

Enter Tangram. This platform drastically reduces both the financial and time investments needed to create a Travel Event Directory. The utilization of Tangram can lead to a more resource-efficient development process, one that is approximately 100 times cheaper and faster compared to building a platform from scratch. Besides, Tangram opens the door to a vibrant community of experts who are concurrently constructing platforms across various industries. This network can be invaluable for gaining insights and advice, propelling your project forward with shared knowledge and resources.

If you're considering embarking on this journey, the opportunity to try Tangram for free is readily available. It offers a firsthand experience of its capability and the potential to transform your project's trajectory. Start your trial today and connect with a collective of pioneers on a similar voyage.

For access and to begin your trial, simply follow the "try now" link provided below.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
No items found.
No items found.
No items found.